Apple's bitten apple or Milka's purple cow have done it: their branding has become firmly established in people's minds. Strong brands are more important today than ever. Web-centricity is advancing in all areas of life. This results in ever-increasing global competition - from which companies must set themselves apart with their brand and corporate identity. If service and product quality are right, they must also be reflected in the brand-building elements of the company's appearance.
Within seconds we unconsciously evaluate a brand when we come into contact with it. This includes the visual impression and increasingly also the user-friendliness of applications such as mobile apps. This makes it all the more important to work together with an agency in order to attract attention through strong, professional branding. Be it to stand out from the mass of offers or to convey values and emotions. Positive feelings for a brand ensure that customers remain loyal to it in the long term and at best even recommend it to others. The perfect symbiosis of brand strategy, corporate design and brand experience makes the decisive difference. Branding is more than just a logo.