For its 50th anniversary, the Young Basel Chamber of Commerce (Junior Chamber International) has come up with something special. In cooperation with the Basel based gin producer “nginious!”, a special gin was distilled, limited to 100 bottles. Both the name “b50” and the minimalistic label were designed by SUAN. The typographic visual embodies the liquid and, with a wink, also somewhat the drunkenness of the owner – in a noble manner, of course. A lot of white space allows the motif to unfold its full effect and turns the label into an expressive eye-catcher.