A breakfast delivery is not only worth a mint on Sundays. The “Flying-Gipfeli”, as we like to call the beloved signet, immediately points out what is meant: croissants at lightning speed. A friendly, knobbly font and a warm shade of Pantone gold create the link to fresh, fragrant, golden brown pastries.
Glossy postcards in DIN long format, printed with iridescent Pantone gold touched down in every mail box in Basel in 2009. With the slogan “This could be your roll” in the deliciously scrumptious typeface, it became clear immediately that the baked goods from Brötlikurier are simply deposited in the mail box in the morning without disturbing your lie-in.