ISMAR (International Symposium on Mixed and Augmented Reality) is an expert conference on augmented reality traveling across the continents. The tenth symposium took place from 26 to 29 October 2011 in the Congress Center Basel, Switzerland.
For this purpose, we developed a corporate design that does justice to both the technical and design aspects of the topic as well as representing the host country Switzerland. With the design concept of the design, we use well-known presentation techniques from the early days of the PC boom. This reduces and works in a digital way with Swiss stereotypes.